This position is responsible for coordinating the community's marketing, leasing, and renewal strategies to achieve occupancy, revenue, and resident retention goals by performing all activities related to leasing to new residents, providing resident satisfaction throughout the term of the lease, and securing resident lease renewals.
Requirements
- Greeting and qualifying prospects, conducting community tours and showing apartments, processing applications, credit screening, and criminal background checks, preparing the lease and move-in package, and ensuring a smooth resident move-in and lease signing.
- Inspecting apartments prior to resident move-in and ensuring apartments are in move-in ready condition and scheduling any outstanding item to be addressed with the maintenance team.
- Staying informed about current market and competitor conditions that may impact the community's occupancy and sales results, developing and implementing short- and long-term marketing plans and goals to sustain occupancy, and following the community's established policies related to concessions, specials, and other programs to boost occupancy.
- Designing and executing marketing activities to create and drive traffic to the community, including implementing resident referral and employer outreach programs, using internet marketing tools, and following other community-specific marketing plans, drives, and special programs.
- Using the on-site property management software to track apartment availability, record traffic and leasing activities, manage resident and prospect data, and capture critical demographic and other information about existing and future residents.
- Ensuring that the community and show units meet the Company's standards for show quality by daily inspecting the marketing corridor and leasing tour, communicating maintenance and upkeep needs to the community's maintenance team members, merchandising and ensuring a physically appealing show unit and/or model and amenities, and preparing the leasing office for daily leasing activities.
- Following-up with prospects and new residents to ensure satisfaction by sending e-mail, thank-you notes, and cards or making telephone calls or other contacts to finalize decisions to lease and/or renew.
- Executing and performing activities in support of the community's lease renewal program by preparing lease renewal letters and packages for residents, meeting with and contacting renewing residents in advance of move-out dates, and ensuring that lease renewal documents are signed and implemented on time.
- Responding quickly and courteously to resident and client/owner concerns and questions, and taking prompt action to solve problems and/or document and convey resident or other requests to the appropriate individual(s).
Benefits
- Competitive Medical, Dental, Vision, and Disability & Life insurance benefits.
- Low (free basic) employee Medical costs for employee-only coverage;
- Costs discounted after 3 and 5 years of service.
- Generous Paid Time off.
- Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy).
- Employee Assistance Program.
- Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.
- Charitable giving program and benefits.