Media Planner for Havas Media Group, responsible for developing and implementing 360° media planning strategies, coordinating media purchases, and analyzing campaign performance.
Requirements
- More than 5 years of experience in media planning (ATL, BTL, and digital).
- Experience in media agencies, trading desks, or marketing areas with a 360-degree focus.
- Master's or specialization in Marketing, Business, or Advertising.
- Intermediate English.
- Strategic vision and results-oriented approach.
- Management and execution capacity.
- Flexibility, adaptability, and authenticity.
- Excellent client and supplier relationship management.
- Proficiency in 360-degree media planning and purchasing.
- Deep knowledge of partners and suppliers (Media, Technology, Data, Content).
- Expertise in Programmatic and Mx.
- Media planning tools (offline and digital).
- Performance management platforms (Pilot, IOMT).
- Business Intelligence (Tableau, Datorama, Power BI).
- Ad servers, ad platforms, and advertising technologies.
- Microsoft Office at an advanced level.