Sr. Digital Account Manager

Responsible for the day-to-day management of assigned account(s). Manages/coordinates Client projects from planning to completion. Effectively executes strategies, problem-solves, and develops solid business relationships.

Requirements

• Develop a digital marketing strategy
• Plans and implements all web, SEO/SEM, database marketing, email, social media, and advertising campaigns
• Design, build and maintain social media presence
• Measures and reports on the performance of all digital marketing campaigns
• Brainstorms new and creative growth strategies
• Plan, implement and evaluate experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience
• Optimizes user funnels by identifying important conversion and drop-off points
• Ensures campaign reporting is accurate and well-written