Product Manager - Digital Audience Growth and Engagement
HearstNew York, New York, United States • San Francisco, California, United States • Los Angeles, California, United States • Washington, District of Columbia, United States • Orlando, Florida, United States
Posted April 7, 2026
110000 - 165000 USD
Full Time
About the Company
Hearst Television is a leading broadcasting company with 35 television and 2 radio stations serving 27 media markets across 39 states.
Job Description
Hearst Television is looking for a growth-focused Product Manager to drive audience expansion and deepen loyalty across our multi-platform digital ecosystem.
Requirements
- Strategic Experimentation: Own the ideation, execution, and analysis of the growth experimentation roadmap.
- Engagement Strategy: Identify and develop features that encourage deeper content consumption.
- Lifecycle Optimization & ESP Management: Own the technical health and strategy of our user lifecycle.
- Behavioral Data Analysis: Go beyond'system health' to 'user health'.
- Cross-Functional Collaboration: Partner with the Newsroom, Data and Engineering teams.
- Backlog & Requirement Engineering: Translate complex stakeholder needs and newsroom requirements into actionable user stories.
- Agile Delivery for Growth: Manage a high-velocity backlog of growth-oriented user stories.
Benefits
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ+ Health Services
- Additional benefits to meet your and your family's needs
