The Manager, Paid Media leads the strategy, execution, and optimization of integrated paid media campaigns for B2B clients at Highwire, a strategic marketing communications agency.
Requirements
- 4-6 years of digital marketing or performance marketing experience with a strong focus on paid media
- Agency experience working with B2B clients required
- Hands-on experience managing campaigns across platforms such as Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, programmatic platforms, and native advertising networks
- Experience developing integrated paid media strategies across the full marketing funnel to support awareness, engagement, and lead generation goals
- Strong analytical skills and experience interpreting campaign performance data using tools such as Google Analytics and platform reporting dashboards
- Excellent client communication and presentation skills
- Strong project management skills with exceptional attention to detail
- Ability to manage multiple client programs and priorities in a fast-paced agency environment
Benefits
- Competitive salary with merit-based opportunities for growth
- Flexible hybrid work model tailored to your schedule and lifestyle
- Generous vacation policy, including extended summer and winter breaks
- Early log-off on Fridays through our Empower Hours program
- 401(k) plan with employer matching
- Comprehensive medical, dental, and vision coverage, plus FSA options
- Paid parental leave benefits
- Commuter benefits
- Annual Growth Mindset Stipend for books, events, or learning experiences
- Monthly technology reimbursement
- Wellness benefit program for mental and physical health
- Donation matching program
- Mentorship and ongoing professional development opportunities
- Monthly recognition and team celebrations
- Employee referral and new business referral bonuses
- Quarterly Highwire events and team gatherings
- Dog-friendly office environment
- A supportive, inclusive, and collaborative workplace where you can grow and do your best work
