Design and implement end-to-end campaign process, build target operational vision strategy, and drive segmentation, personalization, and automation capabilities efforts.
Requirements
- Degree holder in Business, Marketing or related discipline
- At least 3-5 years solid working experience in sales or marketing operation role
- Knowledge of direct marketing tools and Content Management Systems
- Proficiency in querying and analyzing data with Tableau and GA
- Strong logical sense to manage marketing campaign operations effectively
- Self-motivated and strong project management skills; able to work independently
- A good team player with excellent communications and interpersonal skills
- Proficient in spoken and written English and Cantonese