The Global PR Director will define, lead, and elevate Huda Beautyâs global public relations strategy, shaping how the brand shows up in earned media, culture, and global storytelling moments. This leader will build brand equity, protect reputation, and drive cultural relevance through world-class communications.
Requirements
- Define and own the global PR strategy to strengthen brand visibility, desirability, and authority.
- Lead and evolve the global PR function to set industry benchmarks in storytelling, influence, and thought leadership.
- Build and maintain strong relationships with global editors, key media, creators, and cultural voices.
- Champion modern PR formats including brand journalism, social-first storytelling, and creator-driven earned mediaânot event-led experiences.
- Stay ahead of evolving media ecosystems, emerging platforms, and cultural storytelling trends.
- Develop and maintain crisis communication protocols, ensuring readiness and rapid response.
- Define KPIs and reporting frameworks to measure PR impact (media value, SOV, sentiment).
- Own PR budget allocation, ensuring investments align with brand priorities.
- Use analytics and social listening insights to optimize messaging, storytelling, and PR effectiveness.
Benefits
- Monthly âSelf Love Daysâ
- Premium Medical/Dental/Vision coverage for employee plus dependents
- Monthly coaching sessions with our in-house Success Coach
- Employee discounts on all Huda Beauty products
- Quarterly product gifting