The Manager, Salesforce Marketing Cloud Architect will lead architecture, development, and optimization of dynamic email communications and multi-channel automations within Marketing Cloud. The role will design, build, and test email and mobile communications and multi-channel customer journeys within Salesforce Marketing Cloud, leveraging Content Builder, Data Extensions, Journey Builder, Automation Studio, and Mobile Studio.
Requirements
- Bachelor's or Master's Degree in Computer Science, Marketing Technology, or a related field, or equivalent professional experience.
- 5+ years of hands-on experience with Salesforce Marketing Cloud, including deep expertise in AMPscript, Journey Builder, Automation Studio, Content Builder, Data Extensions, and Mobile Studio.
- Proven experience in a managerial or technical leadership role, mentoring junior developers and leading complex SFMC projects.
- Strong proficiency in SQL, Server-Side JavaScript (SSJS), GTL, and API integrations.
- Demonstrated knowledge of email marketing best practices, including A/B testing, personalization, segmentation, and responsive design.
- Experience managing global translations and multi-regional campaigns preferred.
- Strong project management skills with the ability to coordinate multiple stakeholders and deliver large-scale projects on time.
- Solid understanding of data privacy laws and compliance requirements.
- Salesforce Marketing Cloud certifications are highly desirable.