Associate - Campaign Management

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble.

Requirements

• Able to take ownerships of tasks provided and work independently with minimal support
• Able to review and guide subordinates in the work
• Interact with project management and development teams to develop a strong understanding of the project objectives
• Participate in troubleshooting and triaging of issues with different teams to drive towards root cause identification and resolution
• Provide timely status report to Lead and/or Manager
• Apply Generative Engine Optimization (GEO) strategies to optimize content for AI-powered search and recommendation systems
• Leverage AI-assisted SEO tools and workflows for keyword research, content ideation, reporting, and SEO automation
• Perform keyword research in coordination with the client business objectives to optimize the existing content and uncover the new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals
• Implement link-building strategies while adhering to compliance and quality standards
• Apply GEO and AI optimization strategies to enhance search visibility in AI-driven environments
• Stay updated on SEO, AI, and search engine trends and developments
• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance
• Ensure quality of own work and review team members’ outputs
• Explore and leverage AI tools for keyword research, content ideation, and SEO automation, where applicable