The Senior Strategist, Digital Marketing is a strategic leader who owns larger initiatives, leads integrated workstreams, and elevates client outcomes and internal team performance. This role involves developing frameworks, guiding cross-functional teams, and mentoring junior strategists to deliver high-impact results.
Requirements
- Lead Strategic Workstreams
- Take ownership of larger projects or accounts, leading strategy from discovery through execution and optimization
- Develop strategic frameworks that connect business objectives to marketing approach, channel mix, and measurement
- Translate complex business challenges into clear, actionable strategic direction for clients and internal teams
- Lead the creation of high-impact briefs that align creative, media, data, and activation partners
- Own Client Leadership & Strategic Account Management
- Serve as a senior, day-to-day strategic partner to client stakeholders
- Lead client meetings, working sessions, and presentations with confidence and clarity
- Anticipate client needs, proactively surface opportunities or risks, and guide decision-making in ambiguous moments
- Ensure workstreams remain aligned to scope, priorities, and business impact
- AI-Driven Marketing
- Lead sprints to evaluate and adopt new tools, and to help define how AI is integrated into operations, insights, measurement, and deliverables
- Explore the role of agentic AI and automation in improving internal workflows and client outcomes
- Identify opportunities where AI can increase strategic leverage without replacing human judgment
- Data, Insights & Strategic Storytelling
- Lead the synthesis of performance data, consumer insights, and competitive research into cohesive narratives
- Define and evolve KPIs, measurement frameworks, and success metrics across initiatives
- Craft compelling strategic stories that inspire confidence, align teams, and move clients to action
- Mentorship & Team Leadership
- Manage and mentor junior strategy team members, providing guidance on thinking, structure, and client communication
- Delegate work thoughtfully, balancing clear direction with autonomy to support team growth
- Model strong ownership, accountability, and professionalism across engagements
- Operate with Ownership & Strategic Judgment
- Identify risks early and lead the development of practical, creative solutions
- Make informed decisions that balance client success, team capacity, and operational realities
- Maintain a high bar for quality, clarity, and follow-through in all work
Benefits
- Competitive salary
- Opportunities for growth and professional development
- Hybrid work environment
- Work-life balance
