Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space? We’re seeking a talented and detail-oriented Digital Marketing Associate to join our centralized Campaign Marketing, Strategy, and Execution division.
Requirements
- Plan, execute, and oversee marketing campaigns to achieve webcast, content syndication, and survey objectives.
- Manage all aspects of outbound email marketing campaigns, including copywriting, HTML design, deployment strategies, quality assurance, and performance tracking.
- Contribute to inbound social media marketing efforts on brand Twitter and LinkedIn pages.
- Collaborate daily with sales, editorial, and project management teams to ensure campaigns are optimized for success.
- Leverage analytics and measurement tools to deliver against key performance targets and business outcomes.
- Analyze industry trends and competitive data to enhance the effectiveness and efficiency of demand generation programs.
- Maintain accurate tracking reports for all executed campaigns.
- Record campaign efforts, hours, program specifics, and completion details within the Project Management Platform.
- Actively participate in Informa-led communities and team-building initiatives.
Benefits
- Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
- Broader impact: take up to four days per year to volunteer with a philanthropic organization
- Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
- Time out: Open Vacation, plus 10 national holidays, and the chance to work from (almost!) anywhere for up to four weeks a year
- Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
- Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
- Recognition for great work, with global awards and kudos programs
- As an international company, the chance to collaborate with teams around the world
