Director, GTM Marketing - Activation
InMarketUnited States
Posted March 19, 2026
145000 - 160000 USD
Full Time
About the Company
InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today’s top brands.
Job Description
We are seeking a Director, GTM Marketing to lead go-to-market strategy and execution for our Activation business. The role is responsible for driving positioning, commercialization, and pipeline acceleration for Activation solutions. The Director will partner closely with business-line leadership and Sales to ensure marketing efforts are aligned to revenue priorities and executed with discipline.
Requirements
- 10-15 years of experience in Product Marketing, GTM Marketing, or B2B marketing
- Experience marketing data, SaaS, ad tech, or martech solutions
- Strong storytelling and positioning capabilities
- Ability to translate technical capabilities into business value
- Experience partnering with Sales and business-line leaders
- Data-driven and performance-oriented
Benefits
- Competitive salary
- Stock options
- Flexible vacation
- Medical, dental and Flexible Spending Account (FSA)
- Company Matched 401(k)
- Unlimited PTO (within reason)
- Talented co-workers and management
- Agile Development Program
- Paid Parental Leave