Senior Distribution Strategist

The Senior Distribution Strategist is a leadership role responsible for leading Business Insider’s off-platform distribution strategy across social platforms, syndication partners, and emerging channels, with a focus on maximizing partner performance, expanding revenue opportunities, and driving audience growth.

Requirements

• 10+ years of experience in media distribution strategies
• Strong commercial instincts and experience supporting audience and revenue growth across external platforms and partnerships
• Deep understanding of social, syndication, and emerging platform ecosystems, including how distribution strategies impact traffic, engagement, and monetization
• Strong data fluency, with experience translating analytics into actionable strategy, prioritization, and resource allocation decisions
• Excellent editorial judgment, a passion for BI’s core coverage areas, and a strong understanding of how to package journalism effectively for different audiences and platforms
• Experience managing fast-moving, cross-functional workflows across editorial, video, audience, and business teams
• Proven ability to integrate AI tools into the distribution workflow to enhance content packaging, automate routine tasks, and scale off-platform presence, where appropriate, without sacrificing editorial integrity

Benefits

• Unlimited PTO
• 10 paid holidays
• 16 weeks of parental leave
• Comprehensive medical, dental, and vision insurance plans
• Matched and vested 401k plan
• Access to resources for financial planning guidance, family planning services, mental health reach out and Employee Assistance Programs (EAP)
• Commuter benefits
• Phone reimbursement
• Gym membership discounts