Senior Manager, Earned Media

Weber Shandwick is seeking a Senior Manager to join its Earned Media team within the Consumer Practice. The successful candidate will have experience in public relations, pop culture, and sports, and will be responsible for developing innovative programs, generating story ideas, and pitching media to land earned coverage.

Requirements

• Public relations experience of approximately 5-7 years, agency or in-house
• Experience and/or passion for pop culture and sports
• Fluency in media relations
• Strong existing media and influencer relationships
• Ability to develop new media and influencer relations and turn those relationships into coverage
• Working knowledge of and comfort executing new media forms (e.g. podcasts, Substack, etc.)
• Drafting media materials, including pitches and press releases
• Optimizing programs in real-time to maximize success based on preliminary results
• Amplification of strategies, including paid, owned and earned
• Ability to plan, organize, monitor and control projects and programs, ensuring efficient utilization of technical and creative resources
• Ability to counsel clients on media relations activities and present plans in a convincing manner
• Ability to work effectively with integrated agency teams and diverse range of internal stakeholders
• Strong team leadership abilities
• Strong written and verbal communication skills in English
• Strong negotiation, presentation, collaboration and problem-solving skills

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan
• Equal Opportunity/Affirmative Action employer
• Accommodation for applicants with disabilities