Regional Brand Manager Europe, Specialty Care, Rheumatology & Gastroenterology
IQVIABucharest, Romania
Posted April 1, 2026
Full Time
About the Company
IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries.
Job Description
IQVIA is recruiting a Regional Brand Manager Europe for one or more specialty care brands on behalf of a pharmaceutical partner. The role involves taking ownership of brand strategy and execution for medicines in specialist healthcare settings.
Requirements
- Act as the brand lead for one or more assigned brands
- Develop and deliver integrated brand plans
- Translate market, customer and patient insights into clear positioning and messaging
- Lead multiāchannel / omnichannel marketing initiatives
- Manage agencies and vendors
- Own brandālevel budgets, forecasts and spend tracking