As our Campaign Marketing Specialist, you will help align and execute marketing initiatives across both Kaseware and OSINT Combine. You will be responsible for building, launching, and optimizing marketing campaigns that drive qualified leads and support pipeline growth. You will work closely with the Demand Generation Manager and other teams to execute campaign plans and timelines.
Requirements
- Build and manage landing pages, forms, workflows, and email campaigns in HubSpot
- Execute multi-channel campaigns including email, gated content, webinars, and event driven initiatives
- Maintain campaign hygiene including lists, properties, workflows, and automation logic
- QA all assets prior to launch to ensure brand, functionality, and data integrity standards are met
- Build and deploy marketing emails within HubSpot using existing templates
- Support segmentation, personalization, and A/B testing initiatives
- Monitor email performance and flag optimization opportunities
- Ensure compliance with deliverability and data privacy best practices
- Support the Event Specialist with campaign execution for webinars, virtual events, and in person events
- Build event registration pages, confirmation emails, reminder workflows, and post event follow up campaigns
- Assist with lead processing, attribution, and post event reporting
- Coordinate timelines and execution details to ensure events are supported by effective demand
Benefits
- Excellent health, dental, and vision insurance with generous company contribution
- Flex Spending Accounts
- Unlimited paid vacation
- 12 paid company holidays
- Paid Sick Time
- Paid Parental Leave
- 401k with company matching
- EcoPass provided for Colorado-based employees