Head of Marketing & Promotions (China shopping mall) | Hong Kong based ($90K)

We are seeking a highly skilled individual to serve as Team Head, responsible for leading the Marketing and Promotions Team and managing the marketing efforts for a prestigious shopping mall in China. The successful candidate will report directly to the Department Head and oversee a sizable team of 80 professionals in a fast-paced and dynamic working environment.

Requirements

• Strong ability to develop branding strategies that are aligned with the corporate brand
• Proficiency in developing comprehensive and integrated marketing and communications strategies and action plans
• Exceptional planning skills to organize year-round events, festive celebrations, and promotional activities
• Expertise in planning and executing social media strategies across various platforms
• Demonstrated leadership and management abilities in implementing public relations strategies
• Explore marketing opportunities and collaborate with business partners to coordinate joint promotions
• Take charge of developing thematic and tactical promotions to capture market attention, increase footfall, and effectively manage budgets