
Job description
As a Content Strategist, you will develop and execute the content framework that drives customer engagement and brand awareness across the digital marketing value chain. You will translate complex product capabilities into compelling narratives optimized for digital channels, social platforms, and marketing automation systems.
Develop and execute content frameworks, define core content frameworks and asset libraries, shape customer perception of the organization's digital transformation, and directly support customer-centric development.
You will be a good fit if you have experience in B2B digital marketing, can develop content strategies, manage marketing campaigns, and translate technical concepts into compelling narratives for diverse audiences and channels.
Company

Construction • Tech, Software & IT Services
The Knauf Group today is one of the leading companies in the building materials industry: 300 plants, 41,500 employees, and annual sales of 15,4 billion Euro. The basis for the success of the family-run Company founded in 1932 are our values of Menschlichkeit, Partnership, Commitment, and Entrepreneurship. Knauf sets the benchmark for gypsum-based products and systems, for energy-efficient insulation materials as well as for market development and customer orientation. Build on Us As a subsidiary, Knauf Digital GmbH has the mandate to drive commercial excellence through digitalization for all companies of the Knauf Group globally. Our mission is to rethink what it means to provide value to our customers and thereby drive growth for our businesses around the world. We focus on reinventing marketing, sales and service processes and integrate these processes with custom-made software and digital interaction solutions that we build for our customers along the entire construction value chain. We aim to delight Knauf's global customer base with services and technologies they did not even think about. We are growing our Munich and Iphofen based team by hiring true professionals in commercial excellence and digitalization.
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