As Senior Personalization Analytics Analyst, you will lead the development, testing, and curation of statistical and machine learning models to inform and support customer strategy within Marketing.
Requirements
- Construct and curate datasets for model features
- Develop the methodology for model creation, testing, execution, and maintenance
- Manage each project and code base in Github
- Lead working groups and participate in steering committees with our IT partners
- May lead UAT testing
- Provide project communications to Marketing leaders
- Cultivate meaningful relationships with our business partners
- Define analytical and reporting requirements with partners
- Respond to most complex inquiries with actionable insights and advice
- Deliver technical capabilities to partners
- Create dashboards or decks to provide recommendations
- Provide high level data driven insights that confirm or refute our partner’s hypothesis
- Provide guidance to Marketing leaders on investments in technology
- Demonstrate the ROI of technological advancements via proof on concept projects
- Basic math and reading skills, legible handwriting, and basic computer operation