Director, Consumer Insights

The Director of Consumer Insights will lead the Consumer Insights function for the Canada market, partnering with the Business Unit President and Marketing leadership to enable consumer-first thinking to inform strategy. The role will set the Consumer Insights agenda and identify future growth opportunities, driving the Enterprise-Wide transformation agenda for insights within the BU.

Requirements

• Proven track record in leading strategic consumer insights / consumer research to drive business and brand growth
• Strong people leader with experience coaching, developing, and inspiring high-performing teams
• Deep expertise across qualitative and quantitative research methods and tools
• Demonstrated ability to distill insights into clear'so-what' implications and mobilize stakeholders
• Hands-on experience with POS data (Nielsen/IRI), panel data, and social listening
• Advanced capability with analytical tools and translating data into actionable growth recommendations
• Exceptional storytelling and communication skills

Benefits

• Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future
• Wellbeing programs that inspire a physical, social, emotional, and financial well-being lifestyle for employees and their families