Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions. The Marketing Manager will be responsible for the direction and management of all marketing and professional education activities.
Requirements
- Drive the responsible market's revenue goals and increase market share through collaboration with sales, marketing, professional education activities.
- Develop, execute and drive marketing strategies and programmes designed to meet the local market objectives, patient journeys, needs and pain points, in collaboration with identified stakeholders
- Manage key customer relationships and develop and implement strategies for expanding the company’s customer base
- Define metrics that matter for tracking, analyzing and improving marketing activities
- Continuously track campaign performances against KPIs
- Develop and conduct product training and marketing program updates for the sales team
- Manage all digital channels to drive brand awareness and generate leads
- Define the market’s professional education direction, focus areas and generation of local clinical insights