Performance Marketing Specialist

Lokal is a company that started as a WhatsApp group and became a family of focused apps. They are looking for a hands-on Performance Marketing Specialist to manage end-to-end digital marketing.

Requirements

• Plan, execute, and optimize paid campaigns on Meta & Google Ads
• Manage targeting, budgets, creatives, and campaign performance
• Improve CPL/CPA, CTR, and conversion rates
• Create and test ad creatives, copies, and messaging angles
• Track daily performance and maintain simple reports (Sheets/Excel)
• Own marketing performance and run A/B tests across creatives, targeting, and copies.

Benefits

• End-to-end ownership of marketing
• Training and mentorship from leadership
• High learning curve with direct business impact
• Performance-based growth opportunities