Senior Performance Marketing Manager

MaintainX is a modern IoT-enabled cloud-based tool for reliability, safety, and operations on physical equipment and facilities. We are hiring a Senior Performance Marketing Manager to lead and scale our paid search program and drive efficient pipeline growth and measurable business impact.

Requirements

• Own the overarching SEM and app acquisition strategy, including channel expansion and long-term growth planning aligned with company revenue goals.
• Lead day-to-day and strategic channel management, scaling multi-channel paid acquisition across Google Ads, Microsoft Ads, app install campaigns, and relevant pay-per-lead (PPL) programs.
• Drive full-funnel performance across performance marketing channels, optimizing for CPL, CVR, installs, activation, and pipeline contribution.
• Manage and forecast large-scale budgets, proactively identifying risks, opportunities, and reallocation strategies to maximize ROI.
• Establish a rigorous experimentation framework across ad creative, landing pages, bidding strategies, audience targeting, and app install funnels;
• Directly manage, mentor, and develop at least one performance marketer, with clear accountability for coaching, skill development, and elevating team performance.

Benefits

• Competitive salary and meaningful equity opportunities
• Healthcare, dental, and vision coverage
• 401(k) / RRSP enrolment program
• Take what you need PTO