Marquee Brands is seeking a self-starter, strategic, results-driven leader to define and execute the brand vision for the Martha Stewart brand.
Requirements
- Own Strategic Brand Direction
- Drive strategic direction of the brand
- Oversee brand financial performance
- Partner with marketing and creative teams
- Leverage research and consumer insights
- Drive Profitable Brand Development and Growth
- Collaborate and partner with Business Development
- Support and participate in new licensing prospects
- Identify and drive new retail relationships
- Ensure all whitespace opportunities are prioritized and executed against
- Strategically drive growth in digital channels
- Support Events and Partnership activities
- Support ongoing M&A activity as needed
- Lead Licensee Partner Management
- Lead relationships with key licensing partners
- Support licensees to achieve alignment with brand strategies
- Hold licensees accountable to maximize category and distribution rights
- Partner with licensees to manage and maintain accurate forecasts and budgets
- Collaborate with licensees from product and assortment development to retail execution
- Manage product approvals to ensure alignment with brand guidelines
- Manage co-brand partners to identify, negotiate, and execute collaborative opportunities
- Partner with legal teams to understand key deal terms and ensure that material deal terms are adhered to
- Oversee financial reporting and royalty tracking for all partners
- Cross-Functional Leadership
- Ensure day to day licensing activities are effective, efficient, and in alignment with strategies
- Create structured communication channels to keep all stakeholders informed
- Expertly lead relationships with key manufacturing, operating, and retail partners
- Foster a collaborative team environment that encourages knowledge sharing and mutual support
- Manage and develop direct reports
Benefits
- Competitive salary
- Bonus structure
- Healthcare Benefits including dental and vision
- Flexible spending account (FSA) or health savings account (HSA)
- Short-term and Long-term disability
- Parental Leave
- Life insurance
- Pet Insurance
- Paid Vacation
- Action Days
- 11 Paid Holidays
