As an Associate Director, Digital Strategy, you will support large B2B client engagements, shaping full-funnel paid media strategies that drive pipeline impact and revenue outcomes. You’ll serve as the account lead for our largest B2B clients—owning strategy, execution oversight, and cross-functional coordination across marketing and sales stakeholders.
Requirements
- Lead day-to-day strategy and client communications for 2–3 enterprise and mid-market B2B accounts with $500K+/month in media spend
- Own client growth, retention, and roadmap development with a focus on pipeline generation, acceleration, and revenue impact
- Architect integrated media plans across paid search, LinkedIn, programmatic, YouTube, ABM, and affiliate to support both demand and brand goals
- Translate sales and marketing objectives into clear paid media strategies aligned to buying stages, personas, and account segments
- Guide media forecasting, annual planning, and performance reporting with a focus on funnel-stage attribution and lead quality
- Collaborate with data and CRM teams to optimize toward business outcomes—like MQLs, SAOs, and revenue—using back-end data sources such as Salesforce and HubSpot.
- Identify opportunities for channel expansion, creative testing, and new tactics to increase relevance and performance across the buying journey
- Partner with client marketing and sales stakeholders to ensure tight alignment between campaign strategy, messaging, and GTM motions
Benefits
- Excellent, full coverage medical, dental, and vision insurance
- Generous PTO and 15 company-wide holidays
- 401k with company contribution
- Paid parental leave
- Work-life balance with an emphasis on personal well-being
- Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
- A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!