Product Innovation - Marketing Director

Murad is looking for a consumer-obsessed, marketing leader to own the end-to-end innovation engine, transforming insights into bold ideas, and bold ideas into on-time, on-budget launches consumers love.

Requirements

• Lead the innovation pipeline from ideation to in-market, balancing near-term wins with a 12–36 month roadmap aligned to Murad’s brand strategy and growth goals.
• Spot the signal in the noise: mine trend reports, social listening, competitive & retail reads, ingredient/regulatory developments, and culture to identify whitespace.
• Turn insights into winning concepts: author consumer-first concept briefs with positioning, claims territories, reasons-to-believe, pricing corridors, and target COGS/margins.
• Validate with consumers: design and run lean, iterative concept, usage & claims studies (qual & quant), including IHUTs, A/B claims vetting, and message testing to de-risk decisions.
• Orchestrate cross-functional delivery: chair the stage-gate with R&D, Packaging, Regulatory/Claims, Legal, QA, Operations/Supply, Demand Planning, Creative, Finance, and Sales to keep launches on time and within target margin.
• Own the design briefing: lead agencies/partners for brand design, industrial design, and packaging; drive sustainability and cost-in-use requirements from the start.
• Shape the full go-to-market: partner with Brand & Consumer Engagement to finalize assortment, pricing, claims hierarchy, creative toolkits, education, sampling, and retail pitch.
• Champion global compliance & substantiation: ensure test plans robustly support on-pack and marketing claims across priority markets.
• Lead & coach: manage a nimble team; set clear priorities, create development plans, and model a test-and-learn culture.

Benefits

• Unlimited Paid Time Off
• Medical, Dental, Vision Insurance
• FSA/HSA
• Life/Accident Insurance
• Employee Assistance Program (EAP)
• Professional Development Resources
• 401(k) Employer Match Program
• Annual Bonus