Marketing Campaign Manager (m/f/d)

The Marketing Campaign Manager will be responsible for lead generation and brand positioning for CareMates, an AI-powered CRM for care services. The role will involve designing, managing, and optimizing marketing campaigns across the entire customer journey, as well as working closely with Sales and the myneva Group's central marketing team.

Requirements

• Several years of experience in digital B2B marketing, ideally in a software or SaaS environment
• Solid hands-on experience in campaign management and marketing automation with HubSpot
• Ability to think in a data-driven way and understand performance metrics
• Strong sense for target audiences, content, and tone of voice, particularly in a B2B context
• Comfortable with strategic planning and hands-on execution
• Ability to communicate confidently in German and English

Benefits

• Flexible working hours
• Hybrid working model
• Culture of appreciation and harmonious working atmosphere
• Creative working environment and flat hierarchies
• Attractive remuneration models
• Permanent employment contract
• Employer contribution to company pension scheme
• Access to corporate benefits
• JobRad leasing and mobility offers