Marketing Data Analyst

As the Marketing Analyst you’ll act as a partner within the Marketing Analytics team delivering knowledge of marketing activity performance. Responsibilities will include reporting on performance, supporting the creation of actional insights and enabling analytics self-service for the marketing team.

Requirements

• Consultative skills: work with marketing team to translate marketing data needs into reports and self-service marketing tools.
• Create data insights: create graphs, reports, and dashboards to increase understanding of performance across marketing and cross-functional teams.
• Ensure reporting accuracy and availability: Responsible for the data integrity of reports and dashboards ensuring that reported data is accurate. Corroborates data integrity of website and digital media channel data.
• Develop expertise in data sources: work with internal marketing with cross-functional data partners to ensure that data required is available to use in creating reports and dashboards.
• Develop expertise in university business processes: cultivate a deep understanding of marketing and enrollment processes, statuses, and prospective student cycle and the supporting data across these to support report and insight creation.

Benefits

• Paid Time Off
• 401k Matching
• Retirement Plan