Manager Shopper Marketing - Walmart

At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.

Requirements

• Lead omni-Shopper Marketing agenda for one of our top national accounts (Walmart) for select Nestle Coffee and Beverage brands.
• Partner with Coffee & Beverage Brand teams to align Walmart campaigns to division strategies and prioritization.
• Collaborate with cross-functional partners to implement Walmart-specific strategies, optimize omni-plans, report on campaign performance and improve campaign efficiency and effectiveness to deliver business goals.
• Manage agency partners and vendors including briefing, evaluating audience strategy, tactical activation plans and creative.
• Lead the development of shopper programming with an omnichannel approach (Paid Search, digital media, in-store).
• Build compelling selling tools/presentations to aid Sales partners in securing retailer support of key initiatives.
• Steer strategic, retailer-specific annual planning, for Brands of responsibility, that are aligned with identified problems to solve and the Division’s priorities.
• Identify and execute relevant test and learn plans to improve business performance, internal learnings and capabilities
• Build and maintain multi-discipline relationships within the organization and with the retailer, including developing and delivering presentations to gain buy-in and to drive results.

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan