Ogilvy is seeking an Influence Creative Strategy Lead to define the future of influence for the company and its clients. The ideal candidate will be an industry visionary and transformative leader who can craft groundbreaking influencer strategies and inspire world-class creative execution.
Requirements
- Masterminding strategic re-framing for enterprise transformation
- Counsels C-suite clients, forging long-term strategic partnerships and shaping their influence agenda
- Challenges foundational assumptions, architecting holistic, transformative solutions across all disciplines for complex client challenges
- Defines true client problems, identifying latent opportunities and pioneering new growth avenues
- Champions influence's strategic role within broader business ecosystems, influencing enterprise-level planning and investment
- Serves as the indispensable 'go-to consultant' for influence creative strategy within client executive teams
- Pioneering new categories of insight that redefine our client offering
- Acts as Ogilvy UK's cultural antenna, continuously sourcing cutting-edge trends, innovations, and fresh thinking from influencer marketing and beyond
- Leverages a vast external network to sharpen briefs, identify compelling creative territories, and drive transformational ideas
- Distills complex, multi-source data into profound, actionable insights, inspiring radical creative ambition and strategic shifts
- Champions and integrates innovative global research methodologies, setting new standards for cultural insight generation
- Recognised as an industry thought leader, actively mentoring and shaping future influence strategists
- Setting the Path: Forging the strategic vision that drives business and industry transformation
- Leads the creation of new influence strategies across entire client organisations, transcending individual campaigns
- Pioneers new models for seamless integration of paid, owned, and earned influence strategies, setting industry benchmarks
- Champions both proactive and reactive influence strategies, driving their adoption and integration across client businesses at the highest levels
- Originates a new vision for influence that fundamentally transforms client businesses, inspiring ambitious programmes and market leadership
- Ideation: Igniting groundbreaking ideas that redefine influence and challenge agency product
- Acts as an idea originator and provocateur, developing transformational ideas that build agency reputation and challenge our product
- Develops proactive, visionary briefs that inspire clients and the agency on influence's boundless potential
- Architects influence campaigns where channel, technology, and audience thinking are intrinsically woven into the core idea, driving scalable, impactful, and channel-agnostic ideation
- Sets the overarching vision for influence creative, inspiring radical ambition and boldness across the entire team and wider agency
- Comes to the table with fresh thinking, with the ability to develop ideas that can scale from a one-off social asset, to a Cannes-award winning campaign
- Prototyping and Storytelling: Crafting compelling narratives that inspire action, investment, and industry culture shifts
- Structures and leads winning pitches of immense scale, commanding the room with unparalleled authority and strategic foresight
- Confidently leads C-suite and Board level presentations, influencing top-tier decision-makers and securing significant investment
- Is a highly polished, compelling, and memorable presenter, setting the gold standard for strategic storytelling
- Creates industry-leading decks and presentations that inspire action and significant investment, simplifying complexity for top-level stakeholders and driving agency growth
- Measurement and Effectiveness: Pioneering the science of influence effectiveness and shaping industry standards
- Sets up projects for integrated evaluation from the outset, defining objectives and KPIs aligned with business transformation and long-term brand equity
- Originates and contributes significantly to effectiveness studies and authors industry-defining best practices
- Possesses encyclopaedic knowledge of measurement tools, metrics, and their pros and cons, guiding clients on the most impactful and innovative approaches
- Is a leading industry contributor for influencer effectiveness, setting new benchmarks and driving forward the science and art of measurement globally
- Team Leadership & Development: Cultivating a world-class team to drive influence innovation
- Mentors and develops a high-performing team of strategists (approx. 8), fostering a culture of continuous learning, growth, and creative excellence
- Empowers team autonomy through thoughtful delegation, providing clear guidance and support
- Drives performance through regular reviews, identifying development areas and crafting individual growth plans
- Champions cross-functional collaboration within the team and across the wider agency, ensuring seamless workflow and knowledge sharing
- Fosters an inclusive environment, mediating conflicts and ensuring team well-being and engagement
- Recruits, retains, and nurtures top-tier talent, building a diverse and future-ready influence strategy team
Benefits
- 25 days annual leave + 1 Volunteer Day
- Bupa Healthcare
- Enhanced Maternity, Adoption and Shared Parental Leave
- Flexible Working Model with core working hours: 10am – 4pm
- A 1.5:1 Matching Pension Structure
- Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests
- Season Ticket Loan and Cycle to Work Scheme
- Life Assurance