Senior Product Marketing Manager

Senior Product Marketing Manager responsible for the strategy and product lifecycle for the Commercial Door Business under the Overhead Door and Wayne Dalton brand names.

Requirements

• Lead the end-to-end product lifecycle - from opportunity assessment and concept development through launch, commercialization, and lifecycle optimization – to drive adoption, portfolio growth, and market expansion.
• Own the full P&L and portfolio performance for the product line, including pricing, margin, optimization, cost management, and performance analytics to achieve growth and profitability targets.
• Develop and manage a multi-year product and portfolio roadmap aligned to customer needs, market trends, and strategic business priorities; partner cross-functionally to ensure execution and alignment.
• Conduct ongoing market and competitive analysis to build data-driven pricing strategies and segmentation models that maximize market share, customer value and profitability.
• Lead voice-of-customer initiatives, competitive intelligence, and market insight programs to inform product strategy, innovation priorities, and differentiated positioning
• Translate customer and market insights into clear product requirements, go-to-market strategies, and launch plans while forecasting financial outcomes and ensuring successful commercialization.
• Identify and evaluate new growth opportunities across products, technologies, channels, and customer segments; ensure alignment with broader portfolio strategy and long-term business objectives.

Benefits

• Competitive salary
• Comprehensive benefits package
• 401k Matching
• Retirement Plan
• Health insurance
• Paid time off
• Paid holidays