Web Experience & Analytics Lead
PassionUnited States
Posted October 7, 2025
Full Time
About the Company
Passion is a faith‑centered ministry that orchestrates dynamic worship experiences and community outreach programs aimed at uplifting individuals and fostering social justice. The organization hosts regular worship gatherings, provides spiritual guidance, and partners with local initiatives to address social inequities and support vulnerable populations. Passion distinguishes itself through an inclusive, high‑energy worship style that encourages participation from all backgrounds, coupled with a strong commitment to advocacy and tangible community service. Its culture emphasizes collaborative growth, open‑hearted support, and a mission‑driven approach that welcomes newcomers and empowers staff to make a meaningful impact.
Job Description
The Web Experience & Analytics Lead oversees the performance, usability, and measurement of Passion's digital properties, ensuring every website experience is optimized for discoverability, engagement, and marketing impact. This individual manages website initiatives across Webflow, WordPress, and other platforms, and leads web analytics, tracking infrastructure, SEO, and emerging AEO strategies.
Requirements
- 2–4+ years of experience in digital strategy, analytics, SEO, or web project leadership.
- Experience managing website projects across platforms such as Webflow, WordPress, or similar CMS.
- Strong understanding of web analytics, GA4, Google Tag Manager, and tracking implementation.
- Experience overseeing external developers or technical vendors.
- Working knowledge of SEO best practices and technical search optimization.
- Familiarity with conversion optimization, testing frameworks, and performance analysis.
- Understanding of emerging trends in AI-driven search and answer engine optimization (AEO).
- Strong project management and cross-functional collaboration skills.
- Highly organized with the ability to manage multiple web initiatives simultaneously.
- Comfortable working between marketing, design, and technical teams.
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Visa Sponsorship
- Four Day Work Week
- Generous Parental Leave
- Tuition Reimbursement
- Relocation Assistance
