Marketing Automation Specialist
PavagoMexico
Posted April 15, 2026
Full Time
About the Company
Our client is seeking a Marketing Automation Specialist to design, implement, and optimize automated marketing campaigns.
Job Description
Marketing Automation Specialist designs, implements, and optimizes automated marketing campaigns to drive measurable growth, managing workflows, lead scoring, segmentation, and reporting across marketing automation platforms.
Requirements
- 2+ years experience with marketing automation platforms (HubSpot, Marketo, Pardot, ActiveCampaign)
- Hands-on experience designing workflows, lead scoring models, and email campaigns
- Proficiency in Excel/Google Sheets for segmentation and reporting
- Strong understanding of email compliance and data privacy regulations