Product Marketing Manager - ChiroTouch
PracticeTekUnited States
Posted February 18, 2026
Full Time
About the Company
PracticeTek is a collection of innovative software companies working together to make healthcare easier and more accessible for everyone.
Job Description
Product Marketing Manager - ChiroTouch leads the product marketing strategy and execution for ChiroTouch, a leading chiropractic practice management and EHR platform. This role is responsible for shaping go-to-market strategy, guiding product and solution launches, and evolving how ChiroTouch shows up in the market to support acquisition, retention, and expansion.
Requirements
- 5 to 7+ years of experience in B2B SaaS marketing; healthcare or vertical SaaS experience preferred
- Comfortable operating in a highly visible role, regularly presenting strategy, performance, and recommendations to executive leadership
- Proven experience supporting go-to-market strategy, launches, and lifecycle marketing
- Strong ability to translate complex product capabilities into clear, compelling customer value
- Experience working cross-functionally with Product, Sales, and Revenue teams
- Familiarity with marketing automation and CRM platforms such as HubSpot and Salesforce
