Marketing Manager
Pragmatic PlaySerbia
Posted February 25, 2026
Full Time
About the Company
Pragmatic Play is a leading supplier of content to the iGaming industry, offering award-winning slots, live casino, bingo, virtual sports, and more through a single API. The company focuses on creating immersive entertainment experiences that players enjoy repeatedly. Pragmatic Play collaborates closely with ARRISE for software development and services.
Job Description
We are looking for a commercially minded Marketing Manager who can translate strategy into high-performing campaigns, delivering measurable ROI while ensuring strong brand and messaging consistency.
Requirements
- Develop and execute integrated marketing strategies aligned with business objectives
- Own and optimise paid media channels including Meta (Facebook, Instagram), TikTok, PPC (Google Ads), programmatic, and display
- Manage and allocate budgets effectively to maximise ROI and performance efficiency
- Track, analyse, and report on campaign performance across all channels
- Lead the development of campaign messaging, including ad copy, Stories, and calls-to-action (CTAs)
- Oversee ATL marketing initiatives including out-of-home (OOH), events, sponsorships, and brand activations
- Collaborate with internal teams and senior stakeholders to align marketing activity with business goals
Benefits
- Competitive salary
- Opportunities for growth and development
- Collaborative and dynamic work environment
