Sr. Retail Marketing Manager

Puffco is seeking a Sr. Retail Marketing Manager to lead the company's retail marketing strategy across dispensaries, smoke shops, and key retailer e-commerce environments. The role requires strong leadership skills, including the ability to guide teams, influence stakeholders, and elevate cross-functional collaboration.

Requirements

• 7-10 years of experience in retail marketing, trade marketing, or channel marketing
• Experience in consumer tech, lifestyle, smoke/vape, or cannabis industries
• Strong strategic leadership combined with hands-on execution across retail merchandising, online merchandising, and retail marketing initiatives
• Experience developing retail education programs or community-building efforts for sales associates or similar audiences
• Proven ability to manage consumer retail promotions and separate sales incentives with clear ownership and cross-functional alignment
• Demonstrated leadership and team-building skills, with the ability to mentor others and foster alignment across cross-functional teams
• Social fluency and ability to leverage social as a channel for communication and retail staff activation
• People management experience or demonstrated readiness to manage and develop direct reports
• Strong communicator capable of presenting insights and strategy to leadership-level audiences
• Data-driven approach to evaluating program performance and informing future strategy
• Passionate about creating exceptional retail experiences and elevating engagement across retail channels

Benefits

• Competitive pay
• 401K
• Medical/Dental/ Vision/Life coverage
• Flexible Time-Off
• Fun and open company culture
• Snacks, lunches, and so much more!