Questex is seeking a Marketing Coordinator to support audience acquisition and engagement strategies across its hospitality portfolio, executing multi-channel campaigns to attract and convert key industry professionals.
Requirements
- Support audience acquisition and registration growth for events through email, social media, partnerships, and digital channels
- Execute and optimize marketing campaigns in collaboration with marketing and cross-functional teams
- Assist in developing compelling messaging for emails, social media, and website content that resonates with key hospitality audiences
- Maintain and update event websites to ensure accurate, engaging, and conversion-focused content
- Manage and grow social media presence across assigned brands; proactively create content to drive engagement and registrations
- Create basic marketing assets using tools like Canva to support campaigns across email, social, and web
- Track, analyze, and report on campaign performance; use insights to optimize results and improve audience targeting
- Support audience segmentation and persona development to better target key attendee groups (e.g., owners, operators, bartenders, hotel leaders)
- Collaborate on onsite marketing execution, including signage, activations, and sponsor integrations to enhance the attendee experience
- Leverage speaker, sponsor, and partner content to amplify marketing efforts across channels
- Stay informed on hospitality industry trends, marketing best practices, and emerging tools (including AI) to continuously improve campaign performance and efficiency
Benefits
- Vacation - 15-20 days depending on years of service
- 12 Paid Holidays
- Health and Welfare Benefits (medical, dental, vision, life, and others)
- 401k, with Matching Contributions to include educational webinars sponsored by our 401K partner
- Parental Leave
- Online Educational Learning Library of over 16,000 courses for employees to enhance and develop their skills
- Cariloop Membership Program to help support employees with the complexities of caregiving
- FitOn Health, access to a leading digital wellness platform that offers premium online classes and nutrition guidance.
- Wellness rewards and reimbursement opportunities offered thru our medical provider.
- Access to Mental Health Resources thru our Group Life Insurance Plan and Medical Provider
- Mission-driven culture with an enthusiastic, professional team
- Work-life balance
- Discounts through various partnerships
