Director, B2B and Product Marketing
Rakuten RewardsSan Francisco, California, United States • California, United States • New York, New York, United States
Posted March 30, 2026
113157 - 211032 USD
Full Time
About the Company
Rakuten International is a division of Rakuten Group, Inc., a Japanese global technology leader in services that empower individuals, communities, businesses and society.
Job Description
Rakuten International is seeking a Director of B2B and Product Marketing to lead our go-to-market (GTM) strategy, product positioning, and B2B demand efforts.
Requirements
- Experience with PLG motions, enterprise sales, or hybrid GTM models.
- ABM experience with measurable outcomes.
- Familiarity with pricing/packaging strategy and commercialization.
- Minimum 8–12+ years of experience in B2B marketing and product marketing, preferably in SaaS/technology.
- Proven experience leading product launches and building positioning/messaging frameworks.
- Demonstrated ability to drive measurable pipeline growth and partner effectively with Sales.
Benefits
- 401k Matching
- PTO
- Volunteer Time Off (VTO)
- Health, vision, dental insurance
