Head of Customer Marketing China

Head of Customer Marketing China position at Roquette, a global leader in plant-based ingredients and pharmaceutical excipients, seeking to accelerate sales funnel creation and conversion through exceptional customer experience and comprehensive marketing strategies.

Requirements

• Develop and implement comprehensive marketing strategies to enhance brand positioning and market share
• Lead new product commercialization, including market research, positioning, pricing, and go-to-market strategies
• Drive business development initiatives to identify and capitalize on growth opportunities in food manufacturing sectors
• Oversee marketing communications, including digital marketing, trade shows, PR, and sales collateral
• Collaborate with cross-functional teams to align marketing efforts with business goals
• Manage and mentor a high-performing marketing team

Benefits

• Competitive salary
• Opportunities for personal and professional growth
• Inclusive and dynamic work environment
• Equal opportunity employer