Senior Director, Strategy position at Salt marketing agency in Toronto, Canada. Leads strategic thinking across multiple client portfolios and creative pods. Develops insight-led strategies and creative briefs that drive commercial results.
Requirements
- 7-10+ years of experience in strategy, planning, connections planning, or integrated marketing
- Experience leading strategy across complex, integrated marketing programs
- Proven ability to turn insights and human truths into inspiring creative strategy
- Strong experience connecting culture, behaviour and commerce
- Deep understanding of media ecosystems, consumer journeys and modern marketing channels
- Strong creative briefing and idea development experience
- Exceptional storytelling and presentation skills
- Experience leading senior client relationships and strategic conversations
- Experience mentoring and developing high-performing strategy teams
- Ability to simplify complexity into clear strategic direction
- Finds the real problem rather than accepting the assignment
- Is relentlessly curious about people, culture and behaviour
- Thinks in ideas and opportunities — not just analysis
- Believes strategy should inspire creativity, not constrain it
- Has the confidence to make decisions and take a point of view
- Is comfortable navigating ambiguity and complexity
- Brings both creative instinct and commercial pragmatism
- Raises the ambition of the work while helping teams focus on what matters most
Benefits
- Work-Life Flexibility
- Comprehensive Coverage
- Growth-Driven Culture
- Celebration-First Mentality
- Real Rewards
- Culture of Belonging