Senior Director, Strategy

Senior Director, Strategy position at Salt marketing agency in Toronto, Canada. Leads strategic thinking across multiple client portfolios and creative pods. Develops insight-led strategies and creative briefs that drive commercial results.

Requirements

• 7-10+ years of experience in strategy, planning, connections planning, or integrated marketing
• Experience leading strategy across complex, integrated marketing programs
• Proven ability to turn insights and human truths into inspiring creative strategy
• Strong experience connecting culture, behaviour and commerce
• Deep understanding of media ecosystems, consumer journeys and modern marketing channels
• Strong creative briefing and idea development experience
• Exceptional storytelling and presentation skills
• Experience leading senior client relationships and strategic conversations
• Experience mentoring and developing high-performing strategy teams
• Ability to simplify complexity into clear strategic direction
• Finds the real problem rather than accepting the assignment
• Is relentlessly curious about people, culture and behaviour
• Thinks in ideas and opportunities — not just analysis
• Believes strategy should inspire creativity, not constrain it
• Has the confidence to make decisions and take a point of view
• Is comfortable navigating ambiguity and complexity
• Brings both creative instinct and commercial pragmatism
• Raises the ambition of the work while helping teams focus on what matters most

Benefits

• Work-Life Flexibility
• Comprehensive Coverage
• Growth-Driven Culture
• Celebration-First Mentality
• Real Rewards
• Culture of Belonging