Director, Credit Cards Lifecycle & Engagement

Director, Credit Cards Lifecycle & Engagement: Join a purpose driven winning team to drive profitability and client engagement in the cards and lending team. The role involves management of client engagement initiatives and marketing campaigns to enhance customer loyalty and improve customer experience.

Requirements

• 10+ years of experience in financial services, preferably in credit cards, marketing, or customer experience
• Proven leadership experience managing high-performing teams
• Strong understanding of customer lifecycle management, engagement strategies, and campaign execution
• Strong understanding of Credit Card P&L
• Experience quantifying and attributing value to the P&L through engagement and retention strategies
• Experience with data-driven marketing, personalization, and digital channels
• Knowledge of Canadian regulatory and compliance requirements in financial services

Benefits

• Competitive compensation and benefits package
• Opportunity to join a forward-thinking organization with a collaborative team of innovative thinkers
• Organization committed to making a difference in our communities