Senior Lifecycle Marketing Manager

We are looking for a highly-motivated Lifecycle Marketing Manager to join our team. This is a fast-paced role, which encompasses end-to-end campaign development, management, execution, and reporting on lifecycle campaigns across targeted channels, with strong emphasis on email, social, in-product, and digital ads.

Requirements

• Experience: 5+ years of experience in Lifecycle Marketing, Growth Marketing, or Customer Marketing, ideally within a SaaS or EdTech environment
• Omnichannel Messaging Mastery: Strong record of writing clear, actionable marketing copy (for email, social, product etc) that elicits action with teachers and administrators
• Data & A/B Testing Proficiency: Experience designing and executing rigorous split tests from subject lines to entire onboarding sequences
• Customer Empathy: A deep interest in the K-5 education landscape
• Cross-Functional Collaboration: The ability to collaborate seamlessly between Product (to build in-app triggers) and CX (to align on renewal and retention funnels and timing)
• Nice to have Education Background: Former classroom experience or a deep personal connection to the teaching profession

Benefits

• Medical/Dental + Orthodontics/Vision Coverage
• 401(k) Match
• Flexible Paid Time Off
• Mindfulness First Fridays
• Monthly Technology Stipend
• Home Office Setup Stipend
• Professional Development Stipend
• Paid Parental Leave
• Charitable Donation Matching
• Volunteer Days