Patrade is one of Denmark's leading patent bureaus and full-service IP law firms that help companies protect their valuable intangible rights. The company was established in 1995 and consists of two main parts: Patrade A/S, which focuses on patent and IP consulting, and Patrade Legal Law Firm, which provides specialized legal advice in the field of intellectual property and market law and conducts lawsuits.
Requirements
- Develop and execute the overall commercial strategy for the Online Brand Protection business
- Define value proposition, pricing and commercial models for different markets and segments
- Drive ongoing market and competitor analyses and identify and prioritize international growth markets
- Drive international sales - both strategically and hands-on in dialogue with key customers and partners
- Define and implement go-to-market strategies for new markets
- Establish and develop international partnerships and alliances
- Ensure close alignment between market needs and product further development in collaboration with product and tech teams
- Build a scalable sales organization, sales processes, pipeline and forecast structure
- Lead the commercial team and create a performance-oriented culture
- Report regularly to the board and management