The Scribner imprint is seeking a Marketing Manager to support its publishing program. The ideal candidate will have a broad interest in books and culture and the ability to develop thoughtful, multi-tiered marketing campaigns for a wide range of titles.
Requirements
- Develop and execute 15–20 frontlist marketing campaigns annually
- Analyze sales data and market trends to identify opportunities for growth
- Allocate and manage title-level marketing budgets
- Create and distribute sales and marketing collateral across multiple channels
- Collaborate with sales representatives and retail partners to secure merchandising opportunities
- Conceptualize creative assets for advertising, sales materials, and promotional campaigns
- Develop and implement paid and organic social media strategies
- Advise authors on social media strategy and manage author accounts when appropriate
- Create and publish digital content, including writing, editing, filming, and producing social media assets
- Maintain consistent communication with internal teams and external partners throughout the publishing process
- Identify and execute strategic partnerships, including collaborations with social media creators and influencers
- Manage early reader and discovery platforms such as Goodreads and NetGalley to maximize title visibility
- Lead sales and marketing meetings with internal teams and external stakeholders
Benefits
- Medical
- Dental
- Vision
- 401(k) plan
- Life insurance coverage
- Disability benefits
- Tuition assistance program
- PTO
- Broad Based Ownership program