Smythe is a contemporary women's apparel brand founded in 2004 by designers Andrea Lenczner and Christie Smythe. The label specializes in essential wardrobe staples that blend modern aesthetics with emotional storytelling. Its signature approach fuses nostalgic textiles and traditional menswear tailoring techniques to deliver impeccably tailored, feminine silhouettes. By marrying classic craftsmanship with a contemporary sensibility, Smythe offers a distinctive blend of comfort, style, and emotional resonance that sets it apart in the competitive fashion market.
The Director of eCommerce is responsible for building and executing strategies to drive profitable eCommerce performance, improving customer experience, and growing brand awareness. The role requires 7-10 years of experience in e-commerce channel growth and leadership, as well as expertise in Google Analytics, Shopify, and data-driven decision-making.
Smythe is a contemporary women's apparel brand founded in 2004 by designers Andrea Lenczner and Christie Smythe. The label specializes in essential wardrobe staples that blend modern aesthetics with emotional storytelling. Its signature approach fuses nostalgic textiles and traditional menswear tailoring techniques to deliver impeccably tailored, feminine silhouettes. By marrying classic craftsmanship with a contemporary sensibility, Smythe offers a distinctive blend of comfort, style, and emotional resonance that sets it apart in the competitive fashion market.