Director of eCommerce
SMYTHEToronto, Ontario, Canada
Posted March 12, 2026
Full Time
About the Company
Smythe is a contemporary women's apparel brand founded in 2004 by designers Andrea Lenczner and Christie Smythe. The label specializes in essential wardrobe staples that blend modern aesthetics with emotional storytelling. Its signature approach fuses nostalgic textiles and traditional menswear tailoring techniques to deliver impeccably tailored, feminine silhouettes. By marrying classic craftsmanship with a contemporary sensibility, Smythe offers a distinctive blend of comfort, style, and emotional resonance that sets it apart in the competitive fashion market.
Job Description
The Director of eCommerce is responsible for building and executing strategies to drive profitable eCommerce performance, improving customer experience, and growing brand awareness. The role requires 7-10 years of experience in e-commerce channel growth and leadership, as well as expertise in Google Analytics, Shopify, and data-driven decision-making.
Requirements
- Minimum Experience: Senior Manager/Supervisor
- 7-10 years of experience strategically growing e-commerce channel with leadership progression
- High level of proficiency with google analytics and various other analytic tools
- Experience with Shopify
- Ability to leverage data and analytics to drive decision-making and optimize performance
- Passion for delivering exceptional customer experiences and a deep understanding of customer behaviour
- Creative problem-solving skills with a passion for innovation and continuous improvement
- Excellent written and verbal communication skills
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
