Associate Director, Paid Search (SEM)

We are a distinguished agency that specializes in strategic media planning, purchasing, and campaign management. We are seeking a talented Associate Director of Paid Search (SEM) or a strong Manager to join our growing team. The ideal candidate will have exceptional problem solving and client management skills, a firm grasp on marketing fundamentals, prior team management experience, a proven track record of success with relationship building, and be an expert in paid search marketing with working knowledge of paid social and other media.

Requirements

• Assist with proposal development for new and existing clients
• Manage and delegate roles and responsibilities and tasks to a team of 2-3 strategists and associates and maintain high standards for quality work
• Ensure that the “Sosemo Approach” is followed by the team
• Function as a strategic expert on the team to help guide both clients and the client services team
• Work with Operations/Project Management to manage timelines and confirm that all work is delivered in a timely manner leveraging status reports, hours tracking and project management software
• Manage clients and ensure satisfaction
• Conduct keyword research, social listening, analysis/insights/recommendations
• Conduct inventory assessments and development budget allocation recommendations
• Structure and setup campaigns
• Paid search campaign management
• Develop and optimize ads
• Participate in PRC reviews for pharmaceutical clients
• Manage paid media campaigns
• Demonstrates value against all initiatives by providing monthly/quarterly metrics reports
• Research and keep up on industry trends
• Assist with strategy development and team management
• Develop new marketing services and refine processes

Benefits

• Yearly bonus
• Paid time off
• Benefits
• Opportunities to earn a significant amount of additional compensation by working overtime and earning reward points