Associate Director, Paid Search

We’re the world’s largest independent global B2B marketing agency, where curious minds create the future. This is a hybrid role open to candidates based in San Francisco, CA or New York, NY (going into the office 2x/week).

Requirements

• End-to-end management of client SEM campaigns
• Act as day-to-day point of contact for the assigned clients
• Ensure campaigns utilize Search best practices and continually strive to test, innovate and expand
• Analyze performance data and provide interpretation and action plans based on conclusions
• Manage campaign spend, staying on budget, estimating monthly costs and reconciling discrepancies
• Optimize copy and provide landing page recommendation for campaigns
• Perform ongoing keyword discovery, review search term reports and expand on longtail keyword groups while identifying negative keywords.
• Deliver detailed and actionable insights and strategic recommendations to drive business performance
• Monitor competitive landscape and understand and communicate campaign impact
• Stay current on industry trends, focusing on how changes can help improve offerings to accounts and enhance our overall practice.

Benefits

• Remote/Hybrid work environment
• Unlimited PTO
• Birthday Off
• Learning & development
• Professional growth opportunities
• Healthcare coverage Insurance
• Life Insurance
• 401K Plan w/ employer match
• Employee Assistance Program
• Social Events & Celebrations
• DEI Committee
• 12 paid company holidays
• Corporate Social Responsibility