Digital Marketing Intern
South China Morning Post SCMPHong Kong Island, Hong Kong, China
Posted April 17, 2026
Internship
About the Company
SCMP is a global media leader that drives SCMP's quality traffic and subscription growth through data-driven strategies, focusing on audience-first user needs.
Job Description
As a Digital Marketing Intern, you will support the subscription team in understanding and analyzing engagement data, identifying opportunities to optimize subscriber engagement and drive the growth of digital subscriptions. You will perform analysis on subscription and engagement data, assist in building and setting up email and app marketing campaigns, generate reports, and execute targeted paywall strategies. You will work alongside colleagues in Marketing, Product, Editorial, and Data to document learnings for product improvement.
Requirements
- Currently pursuing a University degree (Year 3) in Marketing, Business Administration, Data, or relevant disciplines
- Good communication skills and the ability to summarise complex ideas simply
- Possess good documentation skills to help the team maintain clear, organised records of campaign setups, automation workflows, and A/B test results
- Well-versed in MS Office, especially Word, PowerPoint, and Excel
- Fluent in spoken and written English and Chinese
