Digital Marketing Specialist

Sporting Life Group is a proudly Canadian family of retail banners, offering the best equipment, expert services, and experiences to help Canadians play, move, and live well. The Digital Marketing Specialist role involves research, planning, and management of social media marketing channels, executing strategic initiatives, and driving customer acquisition and engagement.

Requirements

• Experience with Facebook Ads & Google ads platforms
• Proven work experience owning a brand's social media channels
• Strong analytical skills with a creative mind informing strategy
• Proficiency in web analytics and web metrics
• An eye for design and strong sense of visual style
• Creative copywriting skills and ability to adapt to brand tone of voice
• Experience with social media management and analytics tools
• Background in eCommerce and retail is ideal

Benefits

• Access to our benefits package
• Employee discounts at Golf Town, Sporting Life, and Team Town Sports
• Fun, fast-paced hybrid environment