Senior B2B Marketing Manager to help take a brand-new product from early traction to a repeatable go-to-market motion.
Requirements
- Define our initial go-to-market strategy for a new AI product
- Establish positioning, messaging, and category narrative from scratch
- Lead early product launches and customer-facing storytelling
- Design and run early demand experiments to find what works
- Partner closely with sales on enablement, feedback loops, and early deals
- Work with product and design to shape onboarding and first impressions
- Turn early customer learnings into sharper messaging and GTM focus
Benefits
- Health, Dental, Vision benefits start on your first day at Spring
- Employer sponsored 401(k) match of up to 2% for retirement planning
- Yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers
- Competitive paid time off policies including vacation, sick leave and company holidays
- Parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents
- Access to Noom, a weight management program—based in psychology
- Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses
- Access to Wellhub, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription
- Access to BrightHorizons, which provides sponsored child care, back-up care, and elder care
- Up to $1,000 Professional Development Reimbursement a year
- $200 per year donation matching to support your favorite causes